No more plastic cards Mobile Loyalty cards are here!

Released on: October 14, 2008, 3:12 am

Press Release Author: Mobiquest

Industry: Software

Press Release Summary: MobiQuest Mobile Technologies is a Noida based mobile
Enterprise Process Automation Company. The company uses the SAAS model to provide
the customers with mobile based enterprise business automation applications. The
company has created more than 600 mobile applications across many Industries. Some
of our products are: MobiResearch, MobiInsure, MobiData, MobiAssess, MobiBank,
MobiTest, MobiEvaluate, MobiOpinion, MobiRegister, MobiVerfiy, MobiHire.

Press Release Body: No more plastic cards. Mobile Loyalty cards are here!
October 14, 2008
MobiQuest, Noida based mobile enterprise process automation company launches mobile
loyalty cards. You do not need to carry plastic cards any more. Your loyalty card
would lie in your phone.

Loyalty cards form large part of marketing budgets of large companies. It takes a
huge operation and expense to collect customer information on paper, print plastic
cards and distribute to consumers all over the country. MobiLoyalty, a product of
MobiQuest eliminates the use of paper and plastic completely for loyalty cards.

MobiLoyalty mobile solution would let you capture customer information on a simple
common mobile phone, take photo of the customer, get signature on the phone and
within 3 minutes create a dynamic photo based customer loyalty or privilege card,
which can be transferred to the customer mobile phone instantly.

Once transferred, the customer can flash the mobile loyalty card after every
transaction and earn points. Customer does not need SMS or GPRS to use his/her
loyalty card. Each card would have its own unique ID tagged to the photo and
signature for recognition and accrual of points. The card would be generated and
points updated in real time. The product also allows GPRS customers to see loyalty
points on the card instantly.

According to Vineet Narang, CEO, MobiQuest, this is a very innovative product for
airlines, hotels and retail companies. Many consumer focused brands do not use
loyalty cards today due to huge cost of production, distribution and management,
MobiLoyalty can be adopted instantly by any brand and offer loyalty cards to their
customers with zero production / distribution costs. Sabina kamal, COO, MobiQuest
says, we are already in advanced level talks with airlines, retail chains and some
popular brands. The product is robust, runs on simple common mobile phones and is
tested on 200 + phones. We plan to introduce many more features using the Mobile
Loyalty card and its adoption will increase the usage of loyalty programs by
customers.

With mobile phone usage increasing every month, MobiLoyalty can give big boost to
the existing loyalty programs. Customer do not need to fill their wallets with
plastic cards, they can have multiple cards on their phones without any problem.
Advanced users will have the option of seeing video advertisements and instant
payment options built in the mobile card.
About MobiQuest:
MobiQuest Mobile Technologies is a Noida based mobile Enterprise Process Automation
Company. The company uses the SAAS model to provide the customers with mobile based
enterprise business automation applications. The company has created more than 600
mobile applications across many Industries. Some of our products are: MobiResearch,
MobiInsure, MobiData, MobiAssess, MobiBank, MobiTest, MobiEvaluate, MobiOpinion,
MobiRegister, MobiVerfiy, MobiHire.
For Media Inquiries:
Please contact: Jagriti Bhagat (Delhi / Noida) - jagriti@mobiquest.com, Mobile
Number: 9971714173, Deepika Laxmi, deepika@mobiquest.com (Bangalore) Website:
http://www.mobiquest.com


Web Site: http://www.mobiquest.com

Contact Details: Please contact: Jagriti Bhagat (Delhi / Noida) -
jagriti@mobiquest.com, Mobile Number: 9971714173, Deepika Laxmi,
deepika@mobiquest.com (Bangalore) Website: http://www.mobiquest.com

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